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Social media management that sells, not just posts.

Social media management for hotels, tours and businesses in Colombia: content calendar, design, reels, message replies and a monthly report you can actually read.

from$300USD$1,200,000COP

Your hotel, on every network.

Reels, stories, posts and a WhatsApp channel, produced with your identity and answered in minutes.

Who is it for?

  • Hotels and accommodations
  • Tour operators and experiences
  • Restaurants and bars
  • Clinics and medical practices
  • Personal and professional brands

What's included

  • Initial audit of your profiles and your competitors
  • Bio, highlights and contact-button optimization
  • Monthly content calendar approved with you
  • Graphic design and reel editing in your brand identity
  • Captions with calls to action that lead to WhatsApp
  • Comment and message replies during business hours
  • Monthly report with reach, engagement and conversations generated
  • On-site content session at your business (depending on plan)

Choose your package.

Essential

$300USD / month

$1,200,000COP

  • 1 social network (Instagram or Facebook)
  • 8 posts + 8 stories per month
  • Graphic design and captions
  • Monthly calendar
  • Comment replies
  • Monthly report

Ideal for building a consistent presence.

Most popular

Growth

$525USD / month

$2,100,000COP

  • Up to 3 networks (Instagram, Facebook, TikTok)
  • 12 posts + 4 reels per month
  • Weekly stories
  • 1 on-site content session per month
  • Comment and message replies
  • Bi-weekly report

On-site session in Barranquilla or Santa Marta.

Premium

$875USD / month

$3,500,000COP

  • Up to 4 networks
  • 20 posts + 8 reels per month
  • 2 content sessions per month
  • DM management with a sales script
  • Basic ad management included
  • Weekly report and monthly meeting

Ad budget not included.

USD prices are a reference converted from Colombian pesos at this month's exchange rate; invoices are issued in COP before VAT.

Need something different? Get a custom quote

Attributed sales +$505,750,715 COP$126,440USD

in sales closed on WhatsApp

Sold on WhatsApp, not by chance.

  • WhatsApp API · Social
  • WhatsApp API · Social
  • WhatsApp API · Social
  • WhatsApp API · Social

Cumulative sales attributed to WhatsApp conversations handled with the systems we build and run. It excludes agency, booking-engine and walk-in reservations.

How we work

  1. Diagnosis

    We review your accounts, your competitors and what content has worked for you.

  2. Strategy

    We define content pillars, tone and posting frequency based on your goal.

  3. Production

    We design, shoot and schedule the month's content.

  4. Community

    We reply, engage and move conversations to WhatsApp.

  5. Reporting

    Every month we review the metrics and adjust the plan.

CRM & conversation

So no lead gets lost.

  1. Cold12
  2. In progress8
  3. Hot5
  4. Won3

One single WhatsApp

Every message enters a single pipeline with a clear status that says what to do with it.

Automatic replies & follow-ups

Automation handles the follow-up; you focus on closing.

Tags & source

You know which ad or channel each conversation came from.

What to know before you hire.

What a community manager does for hotels and tourism

A tourism-focused community manager doesn't just post pretty photos: it turns your social media into the first step of a booking. We plan the calendar around seasons and occupancy, produce reels and pieces with your hotel's identity, answer comments and messages during business hours, and move every conversation with buying intent to WhatsApp, where the sale actually closes.

We manage Instagram, Facebook and TikTok for hotels, tours, restaurants and brands in Barranquilla, Santa Marta and La Guajira, with a method born from running our own hotels on Colombia's Caribbean coast.

Social media management in Colombia: how we work

  • Initial audit of your profiles and your direct competitors.
  • Monthly calendar approved with you, aligned with high seasons, events and promotions.
  • Content that sells: reels, carousels and stories with calls to action to WhatsApp or your booking engine.
  • Community handled: we reply to comments and DMs and tag the ones that are real opportunities.
  • Clear monthly report: reach, engagement and, above all, conversations generated.

Community manager pricing in Colombia

Packages start at COP $1,200,000 per month (one network, eight posts and eight stories) up to plans with four networks, weekly reels and content sessions at your property. Prices don't include ad spend: to amplify content we pair it with Meta Ads campaigns and measure which ad brought each booking.

Why pair it with WhatsApp and your Google listing

Content creates interest; the sale happens in the conversation. That's why we connect your social media to the WhatsApp Business API (auto-replies and follow-ups) and keep your Google Business Profile updated with the same photos and offers.

Who we work with

FAQ

Your next customer is already looking for you.

Message us on WhatsApp and we'll tell you, no strings attached, where to start.

pablopalma.co 317 615 9813 WhatsApp